Want to combine your love of sports with your passion for business? The Sports Management Specialization is your dream come true. Sports Management focuses on the sport and the team from a General Manager’s perspective. Areas of study include brand management, promotions, contracts, human resources, event planning, financing, and facilities management, to name just a few. Job opportunities in the field of Sports Management abound, such as athletic director, promotions manager, marketing consultant, event coordinator, facilities director, and negotiations manager. While great players make great teams, great Sports Managers build great franchises.